~ / AI Research / Mining Stocks Industry Analysis

Mining Stocks Industry Analysis

Deep analysis of the mining stocks investment industry — 50+ platforms, newsletters, SaaS tools, communities, and conferences serving gold, silver, uranium, lithium, and critical minerals investors. Business models, pricing, audience sizes, pain points, market gaps, and a complete playbook for building newsletters, courses, data platforms, and SaaS products in this $308B+ market.



1. The Market — Size, Growth, and Why Now

Market snapshot (2025–2026)
Global gold market size (2025)$308B — projected to reach $400B by 2030
Annual gold investment value (2025)$240B (more than doubled YoY)
Gold-backed ETF holdingsAll-time high: 4,025 tonnes. US-listed alone: 2,019 tonnes ($280B AUM)
Bar & coin demand12-year high — record $154B value in 2025
GDX (Gold Miners ETF) AUM$21–22B. Surged 123–177% in 2025
GDXJ (Junior Gold Miners ETF) AUM$4.7–5B. 178% return in 2025
Silver miner ETF inflows (2025)$1.7B (SIL: $936M, SILJ: $480M)
Lithium mining ETF inflows (2025)$4.3B in new investments
Sprott AUM$49.1B (up 56% from $31.5B at end of 2024). 250,000+ clients
TSX/TSXV mining companies~40% of world’s publicly traded mining companies. 898 on TSXV alone
TSXV trading volume (2025)Doubled YoY to 13.2 billion shares
Capital raised (5 years)$43B through 6,600+ financings (47% of global mining financings by number)
Gold price (2025)Exceeded $2,700/oz
Retail overtook jewelryInvestment demand surpassed jewelry demand for the first time ever in 2025

Why This Market Is Exploding Right Now

  1. Gold at all-time highs — $2,700+/oz drives massive retail interest. Central bank buying provides structural support. De-dollarization trends accelerate.
  2. Critical minerals supercycle — Lithium demand projected +500% by 2040. Copper demand +30% by 2040. Projected deficits: 30% for copper, 40% for lithium by 2035.
  3. Nuclear renaissance — AI data centers driving multi-billion dollar commitments to nuclear power. US announced $80B for new reactors. Uranium demand surging.
  4. Retail investor renaissance — TSXV volumes doubled. Bar/coin demand at 12-year highs. India added 25M new digital gold investors in 2023 alone.
  5. Geopolitical supply chain competition — US, EU, and allies racing to secure critical mineral supply chains away from China. Government subsidies and incentives flowing.

Key insight: 95% of gold investors surveyed said they would maintain or increase holdings; 43% plan additions. This is not a speculative bubble — it’s a structural shift in how investors view hard assets.


2. The Audience — Who Invests in Mining Stocks

Junior mining speculators (the core audience)
High-risk, high-reward investors chasing 10–100x returns on exploration-stage companies. Typically male, 45–65, based in Canada, Australia, or the US. Extremely information-hungry. Will pay $200–$3,500/year for quality research. Attend PDAC, VRIC, Beaver Creek. Active on CEO.ca, Twitter/X, and mining forums. Estimated 200,000–500,000 globally who actively trade junior miners.
Gold bugs / precious metals investors
Driven by macro beliefs (inflation hedge, fiat skepticism, geopolitical risk). Buy both physical metal and mining stocks. Many also own physical gold/silver and interact with dealers like Sprott Money, APMEX, JM Bullion. Estimated 2–5 million globally who actively follow gold markets.
Critical minerals investors (growing fast)
Newer entrants focused on uranium, lithium, copper, rare earths driven by energy transition and AI narratives. Skew younger (35–55) and more tech-savvy. Follow macro themes like nuclear energy, EV adoption, data center build-out. Fastest-growing segment.
Resource fund managers / institutional investors
Portfolio managers at resource-focused funds (Sprott, Van Eck, US Global Investors, Tocqueville, First Eagle). Attend Precious Metals Summit. Consume technical reports and NI 43-101 filings. Pay for Bloomberg + specialized mining data services.
Mining company insiders / geologists
CEOs, geologists, engineers, and IR professionals at mining companies. They consume the same media as investors and are also buyers of advertising/sponsorship/IR services. 898+ companies on TSXV alone need to reach investors.
Casual retail investors
General retail investors who allocate a portion of their portfolio to mining ETFs (GDX, GDXJ, SIL, URNM). Don’t pick individual stocks. Consume Kitco, CNBC, general financial media. Potential to convert into more active mining investors with the right content/education.

Audience Size Indicators

PDAC annual attendees27,000+ from 125+ countries
VRIC attendees9,000+
Crux Investor newsletter45,000+ subscribers (monthly), 43,000+ (weekly)
Sprott clients250,000+
MINING.COM monthly visitors700,000–900,000 unique
Discovery Alert audience400,000+ resource investors globally
GDX + GDXJ investors$26B+ combined AUM (millions of individual shareholders)
Kitco YouTube subscribers500,000+
Don Durrett SubstackTens of thousands of subscribers

3. The 10 Pain Points Mining Investors Suffer

Every pain point is a business opportunity. Here’s what mining investors struggle with:

  1. Information asymmetry — Technical reports are filled with arcane geological language. Understanding drill results, resource estimates, NI 43-101 filings, and feasibility studies requires specialized knowledge most retail investors don’t have. Opportunity: education, translation tools, AI summarizers.
  2. Extreme failure rates — Fewer than 1 in 1,000 exploration prospects becomes a mine. Most junior miners go to zero. Investors need help filtering signal from noise across 900+ TSXV-listed companies. Opportunity: screening tools, scoring systems, expert curation.
  3. Dilution and capital raises — Junior miners burn cash with no revenue, creating constant dilution. Tracking share structure changes, warrants, options, and financing terms is tedious. Opportunity: dilution trackers, financing alerts, share structure dashboards.
  4. Volatility and poor timing — Mining stocks (especially juniors) swing 20–80% on single drill results. Retail investors consistently buy peaks and sell bottoms. Opportunity: sentiment indicators, position sizing tools, behavioral coaching.
  5. Fraud and stock promotion — The sector attracts unscrupulous promoters. Distinguishing legitimate analysis from paid promotion is extremely difficult. Many “analysts” are secretly compensated by the companies they cover. Opportunity: transparency tools, compensation disclosure databases, independent research.
  6. Lack of standardized, accessible data — No single platform provides comprehensive, comparable data across all mining companies in a user-friendly format. P/NAV calculations require specialized knowledge and take hours manually. Financial data is scattered across SEDAR+, company websites, and paid terminals. Opportunity: the “Bloomberg Terminal for mining retail investors.”
  7. Regulatory and permitting opacity — Permitting timelines are unpredictable and vary wildly by jurisdiction. Environmental opposition can derail projects with no warning. Opportunity: permitting tracker, regulatory risk scoring, jurisdictional guides.
  8. Geographic and jurisdictional complexity — Mining companies operate in 50+ countries with different regulatory environments, currencies, political risks, and tax regimes. Opportunity: country risk dashboards, political risk alerts.
  9. ESG and social license uncertainty — Increasingly complex ESG requirements and community opposition add new risk layers. Investors struggle to assess ESG risk across companies. Opportunity: ESG scoring for miners, community sentiment tracking.
  10. Scattered, fragmented information — News, drill results, financings, insider trades, technical reports, and market data are spread across dozens of sources. No single dashboard aggregates everything. Opportunity: unified mining investor dashboard.

4. Data Platforms & Screeners

GoldStockData (goldstockdata.com)

What they offer
Comprehensive research database covering 852+ mining stocks with 130+ data points per company. Portfolio tracking (multi-currency), saved searches across 100+ data points, custom column views, founder Don Durrett’s ratings and valuations, stock picks, and a discussion forum.
Pricing
Standard: $299/year. Premium: $399/year. Both include Don Durrett’s ebook.
Business model
Pure subscription SaaS. Two tiers. Durrett also runs a Substack with tens of thousands of subscribers.
Audience
Retail and semi-professional investors who want data-driven, “nuts and bolts” analysis.
What makes it work
Founder-driven credibility. Anti-hype positioning (“we do the math, not the promotion”). Comprehensive valuation calculations across junior, mid-tier, and major miners. Multiple exchanges covered. Free content (book chapters, news, tutorials) as lead generation.
Weakness
Dated interface. Single founder dependency. Limited to precious metals focus.

Junior Mining Network (juniorminingnetwork.com)

What they offer
Real-time market data, news aggregation, stock screener, heat map visualization, drill hole calculator, watchlists, categorized news (drill results, financing, sampling), stock lists by geography and commodity.
Pricing
Free for investors. Revenue from “Investor Awareness Program” (IR services sold to mining companies), display advertising, and analytics.
Business model
B2B advertising and IR services. Free content attracts eyeballs → mining companies pay for visibility.
What makes it work
Heavy categorization by geography, commodity, development stage, and announcement type. Specialized tools (drill hole calculator). Real-time drill result reporting. Free daily newsletter. The free model ensures maximum reach for advertisers.

MiningFeeds (miningfeeds.com)

What they offer
Mining stock lists organized by commodity (gold, silver, copper, uranium, diamonds, rare earths, base metals). News aggregation and basic stock data.
Business model
Content aggregation, advertising-supported.

Key Observation: The Data Gap

There is no TradingView or Finviz equivalent for mining stocks. GoldStockData is the closest thing, but it covers only 852 stocks with a dated interface. Junior Mining Network has better UX but is advertising-driven, not data-deep. No platform combines:

This is the single biggest product gap in the industry. The “Bloomberg Terminal for retail mining investors” at $30–$50/month could be a $10M+ ARR business.


5. News & Media Platforms

MINING.COM

Scale
700,000–900,000 unique monthly users. The largest digital mining news destination globally. ~20 staff. Part of Northern Miner / Canadian Mining Journal media platform.
Business model
Advertising, sponsored content, media partnerships. 10 News Digests delivered to subscribers.
What makes it work
Institutional credibility. Comprehensive coverage from exploration to production. Industry-focused (not investor-focused), which paradoxically builds trust with investors.

Crux Investor (cruxinvestor.com)

Scale
3,800+ video interviews with 700+ publicly listed mining companies. 45,000+ monthly newsletter subscribers. 43,000+ weekly email subscribers. Founded February 2018.
Business model
Mining companies pay small fees for video production services. All investor-facing content is free. No IR/PR services. No advertising.
What makes it brilliant
Editorial independence is the moat. Companies cannot preview content, submit questions, or influence coverage. “We don’t pull punches.” Company scoring for 99% of companies on major exchanges. Three sister sites: Analyst’s Notes, The Con. This model builds trust → trust builds audience → audience makes the production service valuable to companies.
Key insight
Crux proved you can build a large mining media business by charging supply-side (companies) while keeping demand-side (investors) free. The independence policy is what makes it work.

Investing News Network (investingnews.com)

Scale
40+ specialized investment segments (gold, silver, graphite, uranium, potash, biotech, etc.). 80% repeat client rate among publicly traded companies.
Business model
Advertising, sponsorships, and lead generation for publicly traded companies. “INNspired Articles” — paid content marketing that maintains an educational tone. The lead generation model (capturing investor info and selling access to mining companies) is the highest-margin revenue stream.
What makes it work
Multi-sector coverage bridges mining with other verticals (biotech, tech, cannabis). Cross-selling potential. The “educational” content marketing approach is more effective than banner ads.

Kitco News (kitco.com/news)

Scale
500,000+ YouTube subscribers. One of the most recognized names in precious metals media. Live gold/silver price charts are widely embedded across the web.
Business model
Media + precious metals dealing. The news arm drives traffic to Kitco’s bullion dealing business. Content is a customer acquisition channel.
Key insight
Kitco’s live price charts are embedded on thousands of sites, creating a massive brand awareness and backlink engine. The “content as commerce driver” model generates far more revenue than media alone.

Streetwise Reports / The Gold Report (theaureport.com)

What they offer
Expert interviews, investment ideas, mining analyst features.
Business model
Sponsored content and advertising from mining companies. Features well-known newsletter writers and analysts as contributors.

Media Business Model Comparison

Platform Revenue Model Investor Pays? Scale
MINING.COMAds + sponsored contentNo700K–900K monthly
Crux InvestorVideo production fees (from companies)No45K+ newsletter
INNLead gen + sponsored contentNo40+ sectors
KitcoMedia + bullion dealingNo500K+ YouTube
StreetwiseSponsored contentNoModerate
JMNIR services + adsNoModerate

Pattern: Nearly all major mining media platforms are free to investors. Revenue comes from mining companies who need to reach retail investors. The B2B side (898+ TSXV companies needing visibility) is where the real money flows.


6. Paid Newsletters ($200–$3,500/year)

The mining newsletter business is one of the most lucrative niches in financial publishing. Here’s the full landscape, organized by price tier:

Premium Tier ($2,000–$3,500/year)

Katusa Research (Marin Katusa)

katusaresearch.com

Pricing
$2,995–$3,495/year for Katusa Resource Opportunities (KRO). $500 “tire kicker” deduction on 30-day refunds. Basic tier (weekly Friday email) is separate.
Products
KRO: monthly issues, interim alerts, special reports, Personal Resource Portfolio. The Katusa Club: invite-only, requires referral/interview. Includes private placements, private dinners, site visits.
What makes it work
Exclusivity is the product. The invite-only Katusa Club lets high-net-worth investors participate in private placements alongside Katusa himself. This is the ultimate in “pay for access” monetization. The $3,000+ newsletter price point works because the audience has high net worth and the potential returns justify the cost. Katusa’s personal brand and track record are the moat.

Exploration Insights (Brent Cook & Joe Mazumdar)

explorationinsights.com

Pricing
US$2,040/year (cancellable, pro-rata refunds). Monthly subscription also available.
Products
Weekly newsletter, portfolio, members forum, property tours.
What makes it work
Geology is the moat. Brent Cook (30+ years as an exploration geologist) and Joe Mazumdar (ex-Canaccord, ex-Newmont institutional analyst) combine deep technical geology expertise with financial analysis. They can actually read drill results and assess projects in a way few newsletter writers can. This is the gold standard for independent, technically rigorous mining research.

Mid Tier ($500–$2,000/year)

Uranium Insider (Justin Huhn)

uraniuminsider.com

Pricing
$197/quarter (discounted from $247). ~20% savings on annual plan (~$788/year). 48-hour money-back guarantee.
Products
40+ page monthly newsletter, 2-hour live webinars, exclusive bulletins, 5+ years of archived research, focus list.
What makes it work
Single-commodity specialization. Uranium Insider is the go-to resource for uranium-specific investing. Featured on Bloomberg, CBS MarketWatch. Riding the nuclear renaissance / AI data center demand narrative perfectly. Proves that deep niche focus can command premium pricing.

Kaiser Research Online (John Kaiser)

kaiserresearch.com

What they offer
Bottom-Fish recommendations, Spec Value Hunter picks, comprehensive Canadian resource sector portal. 40+ years of experience.
Business model
Shifted to rely solely on subscriber support. Also available via Substack. The OG of Canadian junior mining analysis.

Standard Tier ($200–$500/year)

Gold Newsletter (Brien Lundin)

goldnewsletter.com

What they offer
Weekly market commentary and stock picks. Alert Service with special reports. Physical silver coin as signup premium.
What makes it work
One of the longest-running gold newsletters. Lundin also organizes the New Orleans Investment Conference — the newsletter and conference cross-promote each other. Event + newsletter combo is a powerful business model.

Gold Stock Bull (Jason Hamlin)

goldstockbull.com

What they offer
Monthly mining stock recommendations across gold, silver, lithium, copper, nickel, uranium. 15+ years of consistent publication.
What makes it work
Broad commodity coverage beyond just gold. Long track record builds trust. Fundamental + technical analysis combo.

Substack & New Media

The Mining Stock Journal (Dave Kranzler, Substack)

miningstockjournal.substack.com

What they offer
Bi-weekly newsletter. Mining stock analysis from a former Wall Street professional (15 years, last 9 as junk bond trader). “Thousands of subscribers.”
What makes it work
Substack’s built-in discovery + sharing mechanics. Lower price point makes it accessible. Wall Street background provides credibility from a different angle.

Mining Stock Analyst (Taylor, Substack)

miningstockanalyst.substack.com

What they offer
Data-driven AI analysis of junior and mid-tier mining stocks. One of the first AI-native mining newsletters.

Other Notable Newsletters

Newsletter Pricing Landscape

Newsletter Price/Year Focus Key Differentiator
Katusa Research$2,995–$3,495Resources (broad)Exclusivity + private placements
Exploration Insights$2,040Junior explorationGeologist-led technical analysis
Uranium Insider~$788Uranium onlySingle-commodity depth
GoldStockData$299–$399Precious metalsData platform + ratings
Gold Newsletter~$200–$400Gold & silverLongevity + conference tie-in
Gold Stock Bull~$200–$400Multi-commodityBreadth across metals
Mining Stock JournalSubstack pricingMining (broad)Wall Street background

Key insight: The mining newsletter market supports premium pricing because (a) the audience has high net worth, (b) a single good stock pick can return 10–100x the subscription cost, and (c) the information asymmetry is extreme enough that curated expertise has genuine value. A $3,000/year newsletter is a rounding error for someone with $500K+ in mining stocks.


7. Key Personalities & Firms

Rick Rule / Rule Investment Media

ruleinvestmentmedia.com

Who
Founded Global Resource Investments. Former president of Sprott US Holdings. Decades in natural resource investing. Perhaps the most recognized name in retail mining investment.
Services
Free monthly newsletter covering natural resource themes. Free portfolio ranking service (submit your holdings, get Rick Rule’s assessment). Advisory services through Rule Investment Media. Battle Bank (precious metals, energy, currency strategies, international real estate loans, gold-collateralized loans).
Business model insight
The free portfolio ranking is genius. Investors submit their complete mining stock portfolios in exchange for Rick Rule’s assessment. This gives him (a) an enormous email list of qualified mining investors, (b) detailed data on what retail investors hold, and (c) a conversion funnel to advisory services. It’s the highest-value lead magnet in the mining investment world.

Sprott Inc.

sprott.com

Scale
US$49.1 billion AUM (September 2025) — up 56% from $31.5B at end of 2024. 250,000+ clients.
Products
Physical bullion trusts (uranium, gold). Mining ETFs: URNM, URNJ (uranium), COPP/COPJ (copper), LITP (lithium), NIKL (nickel), GBUG/SGDM/SGDJ (gold), SLVR (silver), METL/SETM (metals). Actively managed equity strategies. Private equity/debt strategies.
Content
Sprott Uranium Watch, Sprott Insights blog, podcasts, Sprott Money (precious metals dealer with heavy content marketing). The content operation serves both brand building and product distribution.
Key insight
Sprott is the institutional heavyweight that bridges institutional and retail markets. Their ETF product suite effectively turns macro mining investment theses into tradeable products. Content drives AUM flows.

Jay Martin / Cambridge House International

What
Organizes the Vancouver Resource Investment Conference (VRIC) — 9,000+ attendees, 300+ exhibiting companies, 120+ speakers. Also runs other investment events.
Business model
Event revenue (exhibitor fees, sponsorships, ticket sales) + media content from interviews conducted at events. Jay Martin’s personal brand as interviewer drives YouTube and podcast audience.

Other Key Figures


8. Podcasts & YouTube

Mining Stock Daily (Trevor Hall)

miningstockdaily.com

Format
News-style audio briefing, Monday–Thursday mornings. Junior mining and mineral exploration focus.
Scale
8 years running, 4,049 episodes published. Available on Spotify, Apple Podcasts, YouTube.
What makes it work
Insane consistency (4,000+ episodes). Morning briefing format creates daily habit. Niche focus means less competition for listener attention. Company interview format = revenue from featured companies.

Mining Stock Education (Bill Powers)

miningstockeducation.com

Format
Semiweekly podcast interviewing top names in natural resources. Free newsletter with interview transcripts, stock profiles, investment ideas.
Business model
Podcast + free newsletter (audience building). Monetized through sponsored content and company profiles.

Other Notable Shows

Podcast/YouTube Business Model Patterns

Revenue Source How It Works Example
Company interviews (paid)Mining companies pay to be featured / interviewedMining Stock Daily, Crux Investor
Newsletter upsellFree content drives subscribers to paid newsletterMining Stock Education
SponsorshipTraditional podcast sponsorship from mining companies, brokers, dealersVarious
Conference tie-insContent recorded at events drives attendance for next eventCambridge House / Jay Martin
Affiliate (bullion dealers)Promote gold/silver dealers for commissionMultiple gold podcasts

9. Communities & Forums

CEO.ca

What it is
Real-time stock discussion platform focused on Canadian small-cap and mining stocks. Chat rooms organized by stock ticker. Insider alerts, news aggregation.
Scale
Millions of investors/traders. The de facto community for Canadian junior mining discussion.
Business model
Advertising, premium features, promoted content from mining companies.
Weakness
Aging platform. Signal-to-noise ratio can be poor in popular channels. No mobile-first experience. Ripe for disruption.

Stockhouse Bullboards

What it is
Forum/message board platform with dedicated metals and mining section. Posts organized by sector and subsector.
Business model
Advertising, sponsored content.
Weakness
Old-school forum format. Heavy stock promotion. Low moderation quality.

Twitter/X

What it is
Active “Mining Twitter” / “Gold FinTwit” community. Notable accounts include @RealRickRule, @KitcoNewsNOW, various gold bugs, junior mining analysts, and geologists.
Strength
Real-time information flow. Breaking drill results. Networking with company management.
Weakness
Signal buried in noise. Heavy stock promotion. No structured data or portfolio tracking.

The Community Gap

There is no modern, well-designed community platform for mining investors. CEO.ca and Stockhouse are aging. Reddit has no major mining-specific subreddit. There is no mining-focused Discord or Telegram community of meaningful scale. This is a significant gap — mining investors are information-hungry, opinionated, and willing to pay for community access.


10. Conferences & Events

Event Location When Size Key Details
PDAC Toronto March 1–4, 2026 27,000+ attendees World’s largest mineral exploration & mining convention. 125+ countries, 1,300+ exhibitors, 700 presenters. The Super Bowl of mining.
VRIC Vancouver January 25–26, 2026 9,000+ attendees 300+ exhibiting companies, 120+ speakers. Organized by Cambridge House (Jay Martin). Investor-focused.
Precious Metals Summit Beaver Creek Colorado September 22–25, 2026 ~200 issuers + institutional investors Elite, invitation-oriented. Curated matchmaking between companies and funds. The most exclusive mining investment event.
New Orleans Investment Conference New Orleans Annual (Fall) Thousands Organized by Brien Lundin (Gold Newsletter). Blends resource investing with broader macro themes.
Metals Investor Forum Various Multiple dates Hundreds Features newsletter writers and mining analysts as speakers. Intimate format.
Mines and Money / IMARC London / Melbourne Various Thousands Industry + investment focused. Global reach.

Conference Business Model

Mining conferences are extremely profitable businesses:

Key insight: Brien Lundin’s model (newsletter + conference) is particularly elegant. The newsletter builds audience → audience attends conference → companies pay to exhibit → conference content promotes newsletter. It’s a self-reinforcing flywheel.


11. AI & Technology Tools

AI for Mining Investors

Discovery Alert (Australia)

discoveryalert.com.au

What they offer
AI systems scan 500+ ASX announcements daily for significant mining discoveries. Geologists verify results. Proprietary 1–5 ranking system. 5–10 weekly AI Trade Alerts plus rare Discovery Alert SMS.
Audience
400,000+ resource investors globally, 2,500+ professional investors.
What makes it work
AI + human geology expertise for real-time discovery alerts. Speed is the edge — getting discovery alerts minutes after announcement, with expert geological ranking, before the market fully prices in the news.

AI for Mining Exploration (Supply-Side)

These companies serve mining companies, not investors directly, but they’re reshaping the industry:

The AI Opportunity for Investor-Facing Tools

Almost no one is building AI tools specifically for retail mining investors. The opportunities:

Missing Technology Infrastructure

There is no mining-specific financial data API. General providers (Alpha Vantage, Financial Modeling Prep, Polygon) offer broad stock data but nothing mining-specific. A REST API that provides:

…would be a foundational infrastructure product. Every app in the mining investment space would build on it.


12. Monetization Strategies That Work

Every successful business in this space uses one or more of these models:

Model 1: Premium Newsletter Subscriptions

Revenue potential$200K–$5M+/year
Price range$200–$3,500/year
Conversion rate (free to paid)~3% (industry benchmark)
Required audience (free)10,000+ email subscribers for viability
ExamplesKatusa ($3K), Exploration Insights ($2K), Uranium Insider ($800), GoldStockData ($300–400)
Key success factorPersonal credibility + track record + unique analytical edge

Model 2: B2B Advertising & IR Services

Revenue potential$500K–$10M+/year
How it works898+ TSXV mining companies need to reach retail investors. They pay for visibility.
Revenue streamsDisplay ads, sponsored articles, company profiles, investor awareness campaigns, video production, lead generation
ExamplesJMN, INN (80% repeat rate), MINING.COM, Streetwise Reports, Crux Investor
Key success factorAudience size and engagement. More eyeballs = more valuable ad inventory.

Model 3: Lead Generation

Revenue potential$50–$200+ per qualified lead
How it worksCapture investor information (email, portfolio size, interests) through free content. Sell access to mining companies and IR firms.
ExamplesINN, Rick Rule’s portfolio ranking service
Key success factorData quality. Investors with verified portfolio sizes and commodity interests are worth far more.

Model 4: Conference & Events

Revenue potential$1M–$20M+/year
Revenue streamsExhibitor booths ($5K–$50K+), sponsorships, tickets, deal room access
ExamplesPDAC (27K attendees), VRIC (9K), Beaver Creek (elite), New Orleans
Key success factorAttendee quality. Institutional investors are what exhibitors pay for.

Model 5: SaaS Data Platform

Revenue potential$500K–$20M+/year
Price range$25–$50/month (retail) to $500–$2,000/month (professional)
ExamplesGoldStockData ($300–400/year, only mining-specific platform). No major competitor exists.
Key success factorData depth and UX. The product needs to be genuinely useful, not just a marketing shell.

Model 6: Exclusive Access & Community Tiers

Revenue potential$200K–$2M+/year
How it worksPremium tiers offer private placements, site visits, private dinners, direct access to management teams, deal flow.
ExamplesKatusa Club (invite-only), Beaver Creek (curated), private placement syndicates
Key success factorGenuine access that cannot be replicated. The product is the network.

Model 7: Content → Commerce

Revenue potentialUnlimited (driven by transaction volume)
How it worksFree content builds audience and trust → audience buys physical products or financial products.
ExamplesKitco (news → bullion dealing), Sprott (content → ETF/fund AUM)
Key success factorContent quality drives trust drives transactions. The content is the marketing.

13. 13 Market Gaps & Opportunities

  1. The “Bloomberg Terminal for Retail Mining Investors”

    Gap: No modern, comprehensive mining stock data platform exists. GoldStockData covers 852 stocks but has a dated interface. No one combines financial data + geological data + drill results + permitting status + insider trades + interactive maps in a modern, filterable UI.

    Opportunity: SaaS platform at $30–$50/month. Target 5,000–20,000 subscribers. $2M–$12M ARR potential. Start with one commodity (gold), expand to all metals.

  2. Mining-Specific Financial Data API

    Gap: Developers and fintech tools have no mining-focused API. General providers (Alpha Vantage, Polygon) have no resource estimates, drill results, project economics, or share structure data specific to mining.

    Opportunity: Infrastructure play. Every mining app would build on it. B2B pricing at $500–$5,000/month. Could become the “Stripe of mining data.”

  3. Modern Mining Investor Community

    Gap: CEO.ca and Stockhouse are aging. No mining-specific Discord, no modern real-time community. Reddit has no major mining investing subreddit.

    Opportunity: Discord server or custom platform. Free tier (general discussion) + paid tier ($20–$50/month for expert channels, deal flow, research). The community becomes the product.

  4. AI-Powered Drill Result Analyzer

    Gap: Press releases about drill results are the most important catalysts for junior miners, but interpreting them requires geological expertise. No tool automates this.

    Opportunity: Feed in a press release, get an instant assessment: significance score, grade comparison to known deposits, continuity analysis, red flags. SaaS or API. Could be a standalone product or a feature within a larger platform.

  5. Mining Investment Course / Education Platform

    Gap: No comprehensive online course exists for retail mining investors. The knowledge required (geology basics, how to read drill results, resource estimates, P/NAV valuation, share structure analysis, jurisdictional risk) is substantial and scattered.

    Opportunity: Video course at $500–$2,000. Could include certification. Cross-sell to newsletter, community, and data platform. The education funnel converts casual investors into paying subscribers for life.

  6. Critical Minerals Aggregator

    Gap: Uranium, lithium, copper, rare earth coverage is fragmented across specialized newsletters. No single platform covers all critical minerals investing comprehensively.

    Opportunity: The “INN for critical minerals” — a media/data platform specifically covering the energy transition metals. Ride the biggest macro trend in mining.

  7. Mobile-First Mining App

    Gap: No mining-specific mobile app exists for tracking drill results, portfolio management, or alerts. Every existing platform is desktop-first or desktop-only.

    Opportunity: Mobile app with push notifications for drill results, financing announcements, and insider trades on watchlisted stocks. The mining investor’s essential mobile companion.

  8. Automated NI 43-101 / JORC Report Summarizer

    Gap: Technical reports are 200+ pages of dense geological and financial analysis. Most retail investors don’t read them. No tool summarizes them.

    Opportunity: AI-powered tool that extracts key metrics, risks, and opportunities from technical reports in minutes. Could be a standalone SaaS or integrated into a data platform.

  9. Mining Company IR Analytics Platform

    Gap: 898+ TSXV mining companies need to reach retail investors but have limited tools to measure IR effectiveness. No platform provides comprehensive analytics on investor engagement.

    Opportunity: B2B SaaS for mining company IR teams. Track investor engagement, measure campaign ROI, identify shareholder base composition. $500–$2,000/month per company.

  10. Mining Stock Sentiment & Social Intelligence

    Gap: No tool tracks sentiment across CEO.ca, Twitter/X, Stockhouse, and Reddit for mining stocks specifically.

    Opportunity: Real-time sentiment dashboard. Contrarian signal generation. Can be sold to both retail investors (SaaS) and mining companies/IR firms (B2B).

  11. Permitting & Regulatory Tracker

    Gap: Permitting is one of the biggest risk factors for mining projects, but no tool systematically tracks permitting status, timelines, and regulatory changes across jurisdictions.

    Opportunity: Database tracking every major mining project’s permitting status. Alert when permits are granted, denied, appealed, or delayed. Jurisdictional risk scoring.

  12. Mining Investor CRM for Newsletter Writers

    Gap: Mining newsletter writers use generic email tools (Substack, Mailchimp). No CRM is designed for their specific needs (tracking subscriber portfolios, segmenting by commodity interest, measuring stock pick performance).

    Opportunity: Vertical SaaS for mining newsletter publishers. Track pick performance automatically, segment subscribers by interest, provide analytics dashboards. $50–$200/month.

  13. Virtual Mining Conference Platform

    Gap: PDAC, VRIC, and Beaver Creek are physical events. No high-quality virtual alternative exists for investors who can’t attend in person.

    Opportunity: Virtual event platform specifically designed for mining company presentations and investor meetings. Live Q&A, deal rooms, one-on-one scheduling. Monthly or quarterly virtual events.


14. Newsletter Playbook

How to build a profitable mining stock newsletter from scratch:

Phase 1: Foundation (Months 1–6)

  1. Pick your niche within the niche. Don’t try to cover “mining stocks.” Pick one:
    • Uranium (booming, underserved relative to demand)
    • Copper (critical mineral, massive demand growth)
    • Lithium (volatile but huge interest)
    • West African gold explorers (geographic niche)
    • Canadian TSXV juniors under $50M market cap (size niche)
    • Mining stock technical analysis (methodology niche)
  2. Start on Substack. Zero cost, built-in discovery, payment processing, email delivery all handled. Mining Stock Journal and Mining Stock Analyst prove the model works. Substack’s recommendation engine helps with growth.
  3. Publish twice weekly. One deep-dive analysis (company profile, sector overview, or investment thesis). One market commentary / news roundup. Consistency matters more than perfection.
  4. Build on Twitter/X simultaneously. Post chart snippets, drill result commentary, market takes. Mining Twitter is active and generous with engagement. Thread format works well for mining analysis.
  5. Attend one conference. PDAC or VRIC. Interview 10–20 company CEOs. Turn interviews into content. This immediately establishes credibility and builds a network of company contacts.

Phase 2: Monetization (Months 6–18)

  1. Launch paid tier at $200–$500/year. Free tier gets market commentary. Paid tier gets: specific stock picks, model portfolios, buy/sell alerts, deep-dive technical analysis, members-only webinars.
  2. Target: 5,000 free subscribers, 150–250 paid subscribers. At 3% conversion and $400/year, that’s $60K–$100K/year. Enough to go full-time.
  3. Add B2B revenue. Once you have 5,000+ subscribers, mining companies will approach you for sponsored content, company profiles, and interview features. This can equal or exceed subscription revenue.
  4. Launch a companion podcast. Interview company CEOs and industry experts. Companies will pay to be featured once your audience is established.

Phase 3: Scale (Months 18–36)

  1. Raise prices. If demand is strong, move to $500–$1,000/year. The mining audience supports premium pricing.
  2. Add a premium tier. $2,000–$3,000/year for real-time alerts, private community access, site visit reports, monthly webinars with Q&A.
  3. Organize a virtual event. Feature 20–30 companies. Charge companies $2,000–$5,000 to present. Free for your subscribers. Revenue: $40K–$150K per event.
  4. Build the flywheel: Newsletter → podcast → conference → community → all cross-promote each other.

Revenue Model at Scale

Revenue Stream Year 1 Year 2 Year 3
Paid subscriptions$30K–$60K$100K–$200K$300K–$600K
Sponsored content / company profiles$0$50K–$100K$100K–$300K
Podcast sponsorship$0$20K–$50K$50K–$100K
Virtual events$0$0$50K–$150K
Total$30K–$60K$170K–$350K$500K–$1.15M

15. Course & Education Playbook

The education gap in mining investing is enormous. No comprehensive online course exists. Investors learn through expensive trial and error, scattered blog posts, and paying $2,000+/year for newsletters. A structured course could capture enormous demand.

Course Curriculum (The Mining Investor Masterclass)

Module 1: How Mining Works
  • The mining lifecycle: grassroots exploration → discovery → resource definition → feasibility → permitting → construction → production → closure
  • Types of mining (open pit, underground, heap leach, in-situ recovery)
  • Key commodities: gold, silver, copper, lithium, uranium, rare earths, PGMs
  • Where mining companies trade: TSX, TSXV, ASX, LSE AIM, NYSE/AMEX, OTC
Module 2: Reading Drill Results Like a Geologist
  • What drill results actually tell you (and what they don’t)
  • Grade, thickness, true width vs. drill width
  • Grade × thickness (GT) calculations and what “good” looks like by commodity
  • Continuity, spacing, and statistical reliability
  • Red flags: selective reporting, high-grade outliers, poor QAQC
  • Practice exercises with real drill results
Module 3: Understanding Resource Estimates
  • Inferred, Indicated, and Measured resources — what they mean
  • NI 43-101 vs. JORC vs. SEC S-K 1300 reporting standards
  • How to read a resource estimate table
  • Cut-off grades and how they manipulate reported grades
  • Converting resources to ounces, pounds, or tonnes
Module 4: Feasibility Studies & Project Economics
  • PEA vs. PFS vs. DFS — levels of confidence
  • Key metrics: NPV, IRR, payback period, AISC, capex, opex
  • Sensitivity analysis: what happens when gold drops $200/oz?
  • How to spot overly optimistic assumptions
  • Metallurgy and recovery rates — the hidden risk factor
Module 5: Valuation — How to Price a Mining Stock
  • P/NAV (Price to Net Asset Value) — the core mining valuation metric
  • EV/Resource (Enterprise Value per ounce/pound in the ground)
  • Comparable company analysis for miners
  • Market cap vs. enterprise value (cash, debt, working capital)
  • How to calculate fully diluted shares (warrants, options, RSUs)
  • Discount rates by stage and jurisdiction
Module 6: Share Structure & Dilution
  • How juniors raise capital (private placements, bought deals, ATM programs)
  • Warrants and options — how they dilute you
  • Flow-through shares (Canadian tax advantage)
  • How to spot dangerous dilution before it happens
  • Insider ownership: why it matters and how to check
Module 7: Jurisdictional Risk
  • Political risk scoring by country
  • Permitting timelines and processes by jurisdiction
  • Royalties, taxes, and government free-carry interests
  • Indigenous rights and community consultation
  • Case studies: projects derailed by jurisdiction (Pascua-Lama, Pebble, etc.)
Module 8: Portfolio Construction & Risk Management
  • Position sizing for mining stocks (the 2% rule)
  • Diversification by stage, commodity, and jurisdiction
  • When to buy (accumulation strategies)
  • When to sell (the hardest decision in mining)
  • Tax optimization strategies
  • Behavioral traps specific to mining investors

Pricing & Distribution

Tier Price Includes
Self-Paced $497 (one-time) All video modules, downloadable templates (valuation spreadsheets, checklists), quiz assessments
Cohort-Based $997 (one-time) Everything above + 8-week live cohort, weekly office hours, private community access, certificate
VIP / Mentorship $2,500 (one-time) Everything above + 1:1 portfolio review sessions, direct access to instructor, lifetime community membership

Cross-Sell Opportunities


16. SaaS & Data Platform Playbook

Product Vision: MineScreen (working title)

The TradingView + Finviz + Bloomberg of mining stocks. A modern, web-based platform that combines:

Feature Category What It Includes Existing Alternative
Financial data Market cap, EV, P/E, P/NAV, cash, debt, burn rate, share structure (fully diluted), insider ownership GoldStockData (partial)
Geological data Resource estimates (all categories), grades, tonnage, metallurgical recovery rates None (manual research)
Drill results Real-time drill result feed with automatic GT calculations, significance scoring, comparable deposit matching JMN (basic), Discovery Alert (Australia only)
Project maps Interactive world map of all mining projects, filterable by commodity, stage, company None
Screening Multi-parameter screener: commodity, stage, market cap, grade, jurisdiction, insider ownership, cash runway GoldStockData (partial), JMN (basic)
Alerts Custom alerts for drill results, financings, insider trades, SEDAR filings, permitting updates None (comprehensive)
Valuation tools Automated P/NAV calculator, comparable company analysis, scenario modeling None
AI features Technical report summarizer, drill result analyzer, natural language search (“high-grade gold explorers in Nevada with <$50M market cap”) None

Pricing

Tier Price Target Key Features
Free $0 Lead generation Basic screener (limited filters), 5 watchlist stocks, delayed data
Pro $39/month ($390/year) Active retail investors Full screener, unlimited watchlist, real-time alerts, drill result feed, AI report summaries (10/month)
Premium $99/month ($990/year) Serious investors / semi-pro Everything + API access, P/NAV calculator, scenario modeling, unlimited AI, export to Excel, portfolio analytics
Enterprise / API $500–$2,000/month Funds, IR firms, fintech developers Full API access, bulk data export, custom integrations, white-label options

Revenue Projections

Metric Year 1 Year 2 Year 3
Free users5,00020,00050,000
Pro subscribers2001,0003,000
Premium subscribers30200600
Enterprise clients21030
ARR$120K$770K$2.7M

Data Sourcing Strategy

  1. SEDAR+ (Canada) — All Canadian mining company filings are public. Scrape and structure NI 43-101 reports, financial statements, material change reports.
  2. ASX announcements (Australia) — All ASX announcements are publicly available. Rich source of drill results.
  3. Company websites — Press releases, fact sheets, presentations.
  4. SEC EDGAR (US) — For US-listed miners.
  5. Financial data APIs — Alpha Vantage, Financial Modeling Prep, or Polygon for stock prices, market cap, financial statements.
  6. Manual data entry (initially) — For geological data that’s buried in PDFs. Hire geology students. Gradually automate with AI extraction.

Go-to-Market

  1. Launch free screener first. Get 5,000+ users before charging. The free tool is the distribution channel.
  2. SEO for long-tail mining queries. “Best gold mining stocks under $1,” “uranium stocks on TSXV,” “how to read drill results” — create landing pages optimized for these searches with live data from your platform.
  3. Partner with newsletter writers. Give them free Premium accounts. They mention you in their newsletters. Their audience is your target audience.
  4. Sponsor Mining Stock Daily podcast. Direct access to the most engaged mining investor audience.
  5. Exhibit at PDAC/VRIC. Not as a mining company, but as a tool for investors. Unique positioning = attention.

17. Community Platform Playbook

The Opportunity

CEO.ca is aging. Stockhouse is spam-ridden. Reddit has no major mining subreddit. There is no modern, well-designed community for mining investors. The audience is starving for a quality place to discuss mining stocks with knowledgeable people.

Option A: Discord Server (Fastest to Launch)

Setup cost$0 (Discord is free)
Time to launch1 week
Free channels#gold, #silver, #uranium, #lithium, #copper, #rare-earths, #general, #drill-results, #news, #macro
Paid tier ($20–$50/month)#expert-analysis, #stock-picks, #portfolio-reviews, weekly voice AMAs with industry experts, early access to research
Revenue at 500 paid members$120K–$300K/year
Growth strategyPartner with podcast hosts and newsletter writers. They promote the community; they get a free moderator role and audience.

Option B: Custom Platform (Higher Moat)

Build a custom community platform that integrates stock data:

Option C: Curated Private Network (Highest Value)

Model after the Katusa Club or Beaver Creek. An invite-only network of serious mining investors (minimum $100K portfolio). Members share due diligence, coordinate site visits, participate in private placements as a group. Membership: $5,000–$10,000/year. 100 members = $500K–$1M/year. The product is the network.


18. Content & SEO Playbook

High-Value Content Types for Mining Investors

  1. Company deep-dives — Detailed analysis of a single mining company: project, management, valuation, risks, catalysts. These are the most shared content type in mining. Every company deep-dive gets shared by the company’s existing shareholders and IR team.
  2. Drill result breakdowns — Explain what a company’s drill results actually mean in plain English. Add context with comparable deposits. Extremely high demand, low supply.
  3. “How to” guides — “How to read drill results,” “How to calculate P/NAV,” “How to analyze a PEA.” Evergreen SEO content that ranks for years and drives newsletter signups.
  4. Sector overviews — “The 2026 Uranium Outlook,” “10 Copper Stocks to Watch,” “Nevada Gold Explorers Ranked.” List-format content that targets high-volume search queries.
  5. Data-driven screener results — “Junior gold miners with >1M oz resources and <$50M market cap.” Tables of data that become reference pages. SEO gold.
  6. CEO interviews — Audio/video interviews with mining company management. Companies will promote the interviews to their shareholder base, driving traffic back to you for free.
  7. Conference coverage — Live reporting from PDAC, VRIC, Beaver Creek. The “boots on the ground” angle creates urgency and FOMO for those who didn’t attend.

SEO Keyword Opportunities

Keyword Category Example Keywords Content Format
Stock lists “best gold mining stocks,” “uranium stocks to buy,” “junior mining stocks 2026” Ranked list with data table, updated quarterly
Education “how to invest in mining stocks,” “how to read drill results,” “NI 43-101 explained” Long-form guide (2,000–5,000 words), evergreen
Commodity “gold price forecast 2026,” “uranium supply deficit,” “lithium demand growth” Analysis piece with charts, updated monthly
Company-specific “[company name] stock analysis,” “[ticker] drill results” Company deep-dive, updated per catalyst
Comparison “GDX vs GDXJ,” “Barrick vs Newmont,” “gold ETF vs mining stocks” Head-to-head comparison with data tables
Tool-related “mining stock screener,” “gold mining stock scanner,” “P/NAV calculator” Free tool / interactive page + guide

Content Distribution Channels

Twitter/X
Primary distribution. Mining Twitter is active and engaged. Thread format works well. Tag company tickers for visibility. Post chart snippets and key data points.
YouTube
CEO interviews, sector overviews, educational content. YouTube’s algorithm favors consistent uploaders in niches. Mining content is underserved relative to demand.
Substack
Newsletter distribution. Substack’s recommendation engine helps mining newsletters find each other’s audiences. Notes feature for short-form content.
LinkedIn
Underutilized for mining content. Mining professionals (geologists, engineers, fund managers) are active on LinkedIn. B2B angle — reach company management and IR teams.
Mining forums (CEO.ca, Stockhouse)
Share content strategically (not spam). Build reputation as a knowledgeable contributor. Link back to full articles.


20. Verdict & Best Bets

The Mining Investment Industry in One Sentence

A $308B+ market with an audience desperate for quality information, served by aging platforms and personality-driven newsletters, with massive gaps in data tools, education, community, and AI — all during a once-in-a-generation commodity supercycle.

Best Bets by Business Type

Business Type Difficulty Time to Revenue Revenue Potential (Year 3) Key Risk
Newsletter (Substack) Low 3–6 months $100K–$1M Crowded; need genuine expertise or unique data edge
Mining stock screener/data platform High 6–12 months $1M–$10M Data acquisition cost; engineering complexity
Mining investor course Medium 2–4 months $200K–$500K Need credibility (geology/finance background helps)
Discord/community Low 1–3 months $100K–$500K Moderation burden; need to attract quality contributors
AI drill result analyzer Medium–High 3–6 months $500K–$2M Accuracy requirements are high (investors make financial decisions based on output)
Mining data API High 6–18 months $500K–$5M Infrastructure play; slow burn but massive if it works
Content + B2B advertising site Medium 6–12 months $200K–$2M Ad sales requires relationship building with mining company IR teams
Podcast + sponsored content Low–Medium 6–12 months $100K–$500K Requires consistency and networking with company management
Conference / virtual events Medium–High 6–12 months $200K–$2M Logistics and sales; need an existing audience to attract exhibitors

The Optimal Stack (Do It All)

The highest-value play is a multi-product business that creates a self-reinforcing flywheel:

  1. Start with a free newsletter + Twitter/X presence (Month 1–3). Build credibility and audience. Cost: $0.
  2. Launch a paid tier on Substack (Month 4–6). Monetize the most engaged subscribers. Revenue: $30K–$100K/year.
  3. Build a free mining stock screener (Month 4–8). This becomes your SEO engine and lead generation tool. It drives newsletter signups. Cost: engineering time.
  4. Launch a Discord community (Month 6–9). Free tier builds network effects. Paid tier adds revenue. Revenue: $50K–$300K/year.
  5. Create an online course (Month 9–12). Leverage the content you’ve already created. Revenue: $100K–$500K/year.
  6. Add B2B advertising to the screener and newsletter (Month 12+). Mining companies pay for visibility to your audience. Revenue: $100K–$1M/year.
  7. Monetize the screener with paid tiers (Month 12+). Add premium features, AI tools, API access. Revenue: $500K–$5M/year.
  8. Organize quarterly virtual events (Month 18+). Companies pay to present. Your audience attends for free. Revenue: $200K–$1M/year.

Year 3 total revenue potential of the full stack: $1M–$8M.

Why Now Is the Perfect Time

The One-Line Pitch

“We’re building the Bloomberg Terminal for the 250,000+ retail investors who trade mining stocks — starting with a free screener and newsletter, expanding into AI-powered analysis tools and a premium community.”